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Boost Your Productivity – 12 Psychological Tricks

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Do you want to increase your productivity in such a way that you get more done in less time and get more done with less work?

So often, when we think about productivity, we think about time management tricks, ways to work faster, and how to get motivated. It’s all about more, more, and more. Which works in the short run. Those temporal things help us work faster and get more done in the short run.

But in the long run, we can burn out. We do too much, too fast, and our bodies can’t keep up. Or our minds get overworked and that can take 6 months to 2 years or more to reverse.

So what if we were to use another route to get the same – or better – productivity, rather than using these tricks and faster, faster, faster techniques?

I believe the answer lies in our underlying core motivation, our internal desire and drive, and the real-world implementation of the most important things. And one way to achieve these internal states of mind that lead to real productivity without the drawbacks of working faster is to influence our own psychological state.

So today I’ll share with you 12 psychological tricks that can help you influence your own psychological state in such a way that you reframe your mindset to create a mental environment that safely results in increased productivity.
1. Recognize that most of what you do doesn’t matter.

If you take a look at what you have done in the last 40 hours of work, you’ll likely see that about 30 of those hours were spent on things that were either unplanned, unnecessary, or even downright unproductive. And it’s not just the last 40 hours of your work-life, it’s a week-in week-out problem.

If you don’t believe that that is the case with you personally, take the time to do a 15-minute interval diary for the next 40 hours of work. Write down what you work on for each 15 minute period. Tally up all the periods at the end of the 40 hours. You will likely be amazed at the unproductive tasks in which you are engaging, even if you believe you are 80%+ productive right now.

You will likely see that becoming more productive might not be so much a matter of adding something to your day, but instead first eliminating everything that doesn’t belong in your day. Once that happens, and you have pared a 40 hour week down to 10 hours, then it makes it easy to add a little more in. For example, adding 10 hours of truly productive work to your schedule after paring your 40 hour week down to 10 hours, means you get two times as much done in half the time, with half the stress, and with a reduced risk of burnout and other negative effects of trying to do more and more and more.
2. Do what you know you need to do as soon as possible

We tend to spend much of our mental energy putting things off. But if instead you were to prioritize things that need to be done, and do them as quickly as possible, you may be amazed at what happens to your productivity. You see, when you are using negative energy on worrying about doing something you don’t want to do, that energy can’t be used on being creative or productive.

Now there is one caveat to this: these “need to do” things should be done AFTER your MIT – your most important task of the day. You see, your most important task, when done first, tends to definitely get done each day. The first thing you do tends to get done!

So your productivity schedule for the day is this:

1) Most important task (MIT)

2) Most needed to be done task

3) Everything else, bounded by a limited time frame (for example, 2 hours per day on these “everything else” tasks)
3. Postpone your rewards

Give yourself a reward for doing something great, and give it immediately after the something great occurs. This programs your brain to believe that you will reward it for tasks well done, on time, and on priority. When you do this consistently, you’ll likely find that you are more motivated to do your MIT each day, and to do the most needed tasks. You may even find it’s easier to just not do the less important tasks – and they may just disappear!
4. Make sure that you have a clear conscience

If your mind is dragging with negative thoughts, worry about what you need to do, or even shame or guilt over things you are doing wrong, you simply can’t be as productive. So get rid of those negative thoughts, fix the things that lead to a negative conscience, and get your mind clear!
5. Congratulate yourself for what you accomplish.

Your mind will subconsciously work harder when it believes that it will be appreciated. But the only way to train your mind to believe it will be appreciated is to appreciate it. Do this once a day for 30 days and you may be amazed at how much clearer your thinking is, and if your thinking is clearer, your productivity should increase!
6. Focus on what you can do

This is a huge key to productivity. Simply focus on what you are good at, and do the things you are good at. Prioritize them. You may find that the things you aren’t good at simply resolve themselves, or you may find that when you have done everything that you are good at, there is only a small part of the project left, and the motivation of being “nearly finished” will drive you to finish faster. When you focus instead on what you are not good at, if may be a small part of the project, but the act of focusing on it makes you feel like it’s a huge part of the task, and demotivates you to get the task done.

When you get the bulk of the task done before focusing on your weaknesses, it simply becomes easier and faster to complete it.
7. Concentrate on how to help those who will use your product or service

When you focus on how you are able to help others through what you are doing, it gives your mind a much-needed reason for finishing quickly. Our minds don’t like to work on things that have no purpose, and if what you are doing is helping someone else, then it gives your project purpose, which leads your mind to get the job done.

(Note how so much of what I am discussing is this idea of giving your mind the ideal environment to be productive, instead of focusing on productivity. When you give your mind the ideal environment to be productive, it will do it for you, instead of you having to focus so much on productivity itself to be productive.)
8. Strive for balance

This goes back to the idea of doing too much of the wrong things, and this limits your productivity. When you, instead, strive for balance in your day, doing more of the right things, and getting rid of the 30 hours a week of non-productive work, you become more productive with less effort.
9. Stay connected with people

Sometimes when you work totally alone, your productivity goes down, your creativity goes down, and your effectiveness goes down. As humans, we are social, and if we take that away, you may find you can’t focus as well. So you may need to increase your social time during work, and find that the rest of your time is more productive.

The flip side of this is that if you are spending too much time with other people, your productivity may go down. So use good judgement. Look around and see what needs to change.
10. Change your environment

When you change your environment, you release your mind to be more creative, which often leads to increased productivity. Here’s why: when you change your environment, you release your brain to be more curious (looking around at things that are not the same as before) and when you release your mind to be creative about your surroundings, you release your mind to be more creative about what you are working on. And when you are more creative about what you are working on, you tend to get better results with less work – hence increased productivity!
11. Avoid perfection

Ever been 90% done with a project that has taken 10 hours already, and then it takes 20 more hours to do the last 10%? Is that last 10 % really worth it? Or could you sand the edges of the project, do some last minute dusting, and have a finished project in just one more hour instead of 20 more hours?

You have to use judgement. If you are a heart surgeon or you rebuild engines, you probably have to go 100%. But if you are writing an article, writing a book, teaching a class, or doing many, many other things, you may be 99% at 90% completed. So just do the last 1%, make 91% your very best, and leave perfection alone and you may find your productivity soars!
12. Keep track of your time

When you keep track of your time, you become intimately aware of the time you are losing through doing unnecessary things. One of the most effective ways to get more productive is to simply track your time. Know what you are doing each 15 minutes, and over time, that awareness will yield additional results.
Tie all this together

What is the #1 tip on this list that resonates with you? What could get you the most increase in results, the fastest? Do that tip first. Next week do the next one down in line. Incorporate 6 of these tips over the next 6 weeks, and you may see your productivity – meaning what you get done each day – double, without any increase in effort, and possibly even a reduction in effort!

by Sean Mize

Richard Branson’s Power of Delegation

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Kaspars Parfenovics of Latvia, who reads the weekly magazine Lietiska Diena, sent in the questions that follow about business, motivation and project management. Enjoy, and please keep those e-mails coming!

There are just too many messages for me to respond to all of them personally, but I will answer a few questions in this space every month.

Q: I have read that you believe in trusting people to perform their duties at a high level and giving them a great degree of autonomy, and that those beliefs have been key to both Virgin’s creation of new businesses and its tremendous overall success. I know from my own experience that the average employee works less efficiently for someone else’s company than when in business for himself. How do you manage to achieve the opposite?
A: One of the key skills I learned as a young businessman was the power of delegation. That was prompted me to bring in strong managers to build the Virgin companies, which allowed me to focus on our latest ideas and projects, and on finding the next businesses to start up. Along with my ability to listen to other people and to realize when their suggestions are better than my own, this has helped me to attract and retain the excellent people on our team.
Our people are creative and innovative and, above all, they have a great sense of fun. If I set them challenges, keep encouraging them and create a dynamic environment, I find that people will always work hard.
Q: Do you lay out a detailed strategy for accomplishing every one of your aims, or do you mainly follow your intuition and react according to the situation?
A: I research new ideas very thoroughly, asking a lot of people about their experiences and for their thoughts. But on many occasions I have followed my intuition – you can’t make decisions based on numbers and reports alone.
It’s important to have the courage to follow through on a project if you truly believe it’s worth pursuing. We all have an intuitive sense of what’s best – follow it! This approach has made a great difference in my life and has never let me down.
Q: Virgin operates in various sectors. How do you manage to focus your attention solely on the project you’re working on? Do you start a new project only when the previous one is launched or you develop several ideas simultaneously?
A: At Virgin, we are always working on several different projects simultaneously, all in various stages of development, and with employees based in many different countries. This is what keeps the brand fresh and exciting. We have teams in each sector that focus on the ventures in their area; this allows us to work on a number of new projects at the same time. In the last few months we have invested in a U.K. health business, launched Virgin Mobile in Qatar and Virgin Bank in the U.K.
My senior management team, led by CEO Stephen Murphy, keeps everything moving along. My role allows me to dive in and out of situations, ensuring we keep challenging the orthodoxy in every sector we’re competing in.
Q: Do you ever lose faith in a particular project? Do you ever have doubts?
A: No, not at all. I like to remain positive. A huge part of building a business is about taking risks that may or may not work out. You need to be resilient and confident – but not overconfident.
I learned two things about new ventures early on. First, limit the downside and control the risks. For example, when I started our airline, I made sure I could give our plane back to the manufacturer if things did not work out. Second, it’s important to change tack quickly if things do not work out. Never be too proud to say you got it wrong and move on to the next idea.
Q: Do you believe that every person has a task to fulfill in life? If yes, have you already fulfilled your own?
A: I am not sure about everyone’s having a mission in life, but I do feel you will do better if you follow your passion and work at something you really enjoy.
Over the last 40 years, I have been able to focus on building Virgin. It has been a great journey and I have made some wonderful friends. I definitely don’t feel I have accomplished everything I want to. I’m spending a lot of time on issues such as climate change, peace and health through my foundation, Virgin Unite. This has given me a great sense of purpose.

Creating a Culture of Innovation: Learning From the Best

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Inspiration often precedes innovation, a topic I love. This is my third installment on the subject.  The first is titled, “2010: The Year of Spontaneous Innovation” and the second is, “The Art of Bold Innovation.”   Innovation is such a personal, creative endeavor, but the influence of others plays a big role in helping us succeed.  Here I’ll share insights from some of those who’ve inspired me when it comes to developing innovative practices in my business. Perhaps they will have the same effect on you.
At the end of each passage, there’s a lesson learned along with a big question to get a conversation going.
Walt Disney
“My father was not a complicated man.” ~ Diane Disney Miller (daughter of Walt Disney)
If there is one way to foster innovation in your business, it is to be innovative yourself and to be straightforward.  In “
Walt Disney: An American Original” by Bob Thomas, Diane Disney Miller says this about her dad:  “I think Dad was an easy read.  He didn’t want to be complicated.  He was always straightforward, never devious.  Not unless he could be devious in a constructive way.”  Diane continues,“We always ate dinner late, because Dad worked late at the studio.  He would tell about what he was doing, but he also wanted to know about our lives, too.  And he would listen.”
Did Walt go through tough times with his business?  You bet.  Yet he did not let financial woes get in the way of fostering innovation.  “I’ve always been bored with just making money,” Walt once said.  “I’ve wanted to do things, I wanted to build things.  Get something going.  People look at me in different ways.  Some of them say, ‘The guy has no regard for money.’  That is not true.  I have had regard for money.  But I’m not like some people who worship money as something you’ve got to have piled up in a big pile somewhere.  I’ve only thought of money in one way, and that is to do something with it, you see?  I don’t think there is a thing that I own that I will ever get the benefit of, except through doing things with it.” 
Lesson:  To create a culture of innovation, be straightforward.  Listen.  Simplify.  Do things.  Build things.  Get something going.
Question:  Do you think innovation has a heart?  Where some go for the intellect, Walt seemed to know how to tap into people’s emotions.  What do you think?  How do you feel about innovating from the heart?
Samuel J. Palmisano
As Samuel J. Palmisano, Chairman and CEO of IBM Corporation says, “Few words are more ubiquitous in business or society today than ‘innovation.’  It’s rare to walk through an airport, watch an hour of television or pick up a major publication without running across it.  It’s on the minds of a growing number of CEOs, government officials, and academic and community leaders as they look for ways to survive and thrive in an increasingly complex and connected world,” he writes in “Global Innovation Outlook 2.0” (International Business Machines Corporation 2006).
“We use the word at IBM, too – but that’s nothing new.  Innovation has been central to our company for nearly a century.  It’s the primary reason our clients do business with us, and the simplest and truest statement of IBM’s purpose in the world.  In fact, three years ago, IBM employees affirmed ‘innovation that matters – for our company and the world’ as one of our three core values.”
According to the GIO, innovation is no longer invention in search of purpose, no longer the domain of a solitary genius looking to take the world by storm.  Instead, innovation is increasingly global, multidisciplinary, collaborative and open.
Lesson:  To create a culture of innovation, connect globally; diversify your talent and expertise; work together in new and integrated ways.
Question:  How open are you with intellectual property and how often are you collaborating with your constituency base to create more value for your clients?  If you could see innovation take place as a result, would you be inclined to share your interests, expertise and world view with others more often?
Steve Jobs
What would an article on innovation be without the mention of Steve Jobs?  Worthless.  That’s because Steve is the King of Innovation as we know it, and we have witnessed the countless ways he has transformed Apple into an innovative, life-changing enterprise.  One of the most humbling and inspiring talks that I discovered is Steve’s commencement speech at Stanford University in 2005. Considering all the obstacles he’s run up against and overcome, his mind stays strong and is nothing short of brilliant. This statement sums up what I believe empowers him to be innovative each and every day of his life:
“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice.  And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”
He closes with, “Stay hungry.  Stay foolish.”
Lesson:  To create a culture of innovation, don’t live someone else’s life.  March to your own drum and beat it with all your might.
Question:  Are you following your heart and intuition on matters of innovation?  If so, how?  If not, why?
Technology enables broader innovative business model possibilities — allowing us to enter other markets and secure new capabilities, for example — and causes us to start thinking about things we couldn’t do before that we can now.  That’s innovation in its purest form.
About the Author:  Global business expert Laurel Delaney is the founder of GlobeTrade (a Global TradeSource, Ltd. company).  She also is the creator of “Borderbuster,” an e-newsletter, and The Global Small Business Blog, all highly regarded for their global small business coverage.  You can reach Laurel at ldelaney@globetrade.com or follow her on Twitter@LaurelDelaney.